I came across this term very recently while I was working towards preparation for an event for my company. I realised that I am not new to what is being done but it is the terminology that I had not heard. So here it goes.
How to Write a Company Description Boilerplate
Your company will soon be presented in a news release. You want to write a one or two paragraph description that will be found at the end of the press release. You know your description is very important, like a company motto, so you want to get it right. Follow these tips to write a company description boilerplate.